Get started with Shopify & Facebook ads

Starting a business is always the fun part: Coming up with an idea, building an online store, and imagining all the things the business will become once it takes off. But without marketing knowledge, driving traffic and making sales can become an entrepreneur’s biggest hurdle on the road to success.

Luckily, there’s a simple solution: a course on how to get your first sale on Shopify!

This free video course offers 20 video lessons showing you how to make your first sale on Shopify using Facebook Ads. Covering everything from brand differentiation to pixel placement to campaign optimization, this course is designed to show you how easy it is to start and scale your business with Shopify.

Course curriculum

  • 01
    Getting Started
    Show Content
    • What to expect
    • Where we are in the world of e-commerce
    • Faceless e-commerce is dead
  • 02
    Understanding Shopify
    Show Content
    • Infrastructure
    • Offer pages
    • Third party apps
    • Shopping cart checkout
  • 03
    Facebook Ads
    Show Content
    • Facebook pixel intro
    • Add Facebook pixel to your Shopify store
    • Advertising roadmap
    • Facebook placements
    • Who & what
    • Saved audiences
    • Video best practices
    • Video ad reviews
    • Campaign setup (part 1)
    • Campaign setup (part 2)
    • Optimizing forward
    • Beyond the first sale
    • Conclusion